Pringles
This POP used by marketers it was strategically placed on an end cap to promote a sale and or maybe it was advertised in a weekly flyer. Either way it is definitely an eye catching display.
This “gravity feed” display type is a great way to showcase the multiple flavors offered of Pringles chips. With the unusual shape of the packaging using in-cylinder canisters. This display allows stacking of the chips from top to bottom. Then, there is an opening in the display where shoppers can get the item. Once they pull it out, another item drops in its place. Kind of like a soda or vending machine.
A great example of an “eye catching” gravity feed display in action is the one from Pringles. I am sure it did it’s job by catching the attention of anyone walking by with it’s smart and creative use.
